Charities need to embrace the mobile revolution, says new report
Spring Giving’s new report, looks at the potential of mobile technologies to encourage greater giving.
Mobile giving: Fundraising’s new ‘Supertanker’? – the result of interviews with a wide range of people in the charity and technology sectors – presents an overview of current thinking in this ever-more-important area for charities.
Removing the glass wall – crowdfunding for charities
Like most people interested in technology-enabled giving, we welcomed the Autumn statement’s commitment to review Gift Aid – specifically in light of the increasing profile of digital giving. We’re as hopeful as any on this. One of the three key recommendations from the Giving Paper Action Group we convened earlier in the year for the Cabinet Office was exactly that we needed to discuss this in greater detail, so we look forward to working with others to assist with the investigation.
Sometimes what you need is right in front of you
I love my job. I’m an unashamed direct response fundraiser so the numbers as well as the creative excite me. I’m also obsessed with how charities can use technology to deliver the very best supporter relationships and ultimately raise more money.
Mobile & Social – The Power Duo for Peer to Peer Fundraising
Let’s face it: Facebook mobile epitomises the intersection of social and mobile. Last month, Facebook announced that it had reached 1 billion monthly active users worldwide. Of these users, a whopping 60% – 600 million! – use Facebook mobile.
What disintermediation means for the crowdfunder?
A middleman is often removed from (or by) a crowdfunding campaign, which essentially allows for the crowdfunder (/fundraiser) to deal directly with the backer. This, in many respects, almost defines the term disintermediation in its own right. The transaction is direct, and so too is the communication.
Some thoughts on disintermediation
Whilst disintermediation of charities by digital, and particularly payments technology, quite clearly presents a great risk, I think a greater awareness of the issue will, from an organisational point of view, compel charities to assess what their core value is and will result in three main outcomes:
Mobile Fundraising won’t progress properly until we understand what mobile is
Written by Graham Turner, GiveOnTheMobile
“The quiet revolution” “The new way of giving” the reality is that we are only just starting to scratch the surface of the capability that mobile engagement will bring.
If Giving Was Free, Who Would You Give To?
If you could give for free, who would you give to? That question is at the heart of our not for profit social enterprise TheGivingMachine.co.uk . Online shoppers generate free donations with every purchase made from over 400 of the most popular online shops. Shoppers can choose to support any UK charity or school they wish and over 5,000 have joined so far to spread the word to their supporters.