Removing the glass wall – crowdfunding for charities
Like most people interested in technology-enabled giving, we welcomed the Autumn statement’s commitment to review Gift Aid – specifically in light of the increasing profile of digital giving. We’re as hopeful as any on this. One of the three key recommendations from the Giving Paper Action Group we convened earlier in the year for the Cabinet Office was exactly that we needed to discuss this in greater detail, so we look forward to working with others to assist with the investigation.
Some thoughts on disintermediation
Whilst disintermediation of charities by digital, and particularly payments technology, quite clearly presents a great risk, I think a greater awareness of the issue will, from an organisational point of view, compel charities to assess what their core value is and will result in three main outcomes:
Does crowdfunding hoover up charities’ online donors?
“Crowdfunding” has been on the tip of many tongues in recent months; it’s the new buzzword for mass participation internet funding, for all kinds of projects, whether business, artistic or charitable. Read more
Crowdfunder – Utilising Social Media for your Fundraising
Social Media for Charities #2: Pointers for Progress
Spring Giving is pleased to launch the second Insight Report in its “Social Media for Charities” series, following on from Introduction and Examples which explored the background, history and basic definitions of social media, as well as providing a plethora of examples of specific platforms being used to facilitate charitable giving. Read more
Social Media for Charities #1: Introduction and Examples
The rise of online social media in the past few years has been phenomenal, and now infiltrates many parts of our lives. Read more
Online fundraising – make it persuasive, easy and personal
Have you tested and evaluated different online fundraising methods and messages to see what works for your supporters? Do you understand what inspires your digital donors to give? If not, you’re not alone. The ‘build it and they will come’ mentality still rules in our sector. It’s time for a fresh look at your online asks. Read more
Localgiving.com helps strengthen local communities online
Lea Garrett writes for Spring about the impact of the recession on charities, the potential of digital tools and the excellent work that Localgiving.com is doing to strengthen local communities online … Read more